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Contact: Elaine Witt

BJCC to launch 270 seat Forum Theater next month

Date: September 17, 2015

The Birmingham-Jefferson Convention Complex on Oct. 18 will open the doors of a new performance space - the intimate 270-seat Forum Theater - with a concert featuring singer-songwriters Todd Snider and Elizabeth Cook.

The Forum Theater is located in the 10-story Forum building at 950 22nd St. North. The Forum, which also houses meeting and conference space in addition to upper floors reserved exclusively for multi-tenant commercial office use, is in the midst of a major refurbishment to be completed later this year.

“When this building was constructed in 1992, it was known as the Medical Forum, and this space was outfitted as a lecture hall and auditorium designed for lectures, distance learning and medical oriented programming” said Tad Snider, Executive Director and CEO of the BJCC. “Over the years, the use of the building has evolved, and when it became time to update the meeting spaces, we also determined it was the right time to create a new entertainment venue at the BJCC that will have a natural synergy with Uptown.” The Uptown Entertainment District, a BJCC-owned restaurant plaza, is adjacent to the Westin Birmingham, less than a block from the Forum.

The renovated space features brand new audio and video systems, a sophisticated ETC dimming system, 7.1 surround sound and digital projection for a true movie theater experience and excellent acoustics in a contemporary, intimate performance space.

“The updated Forum Theater adds a truly unique performance space to our inventory that will be ideal for a variety of musical, spoken word and dramatic performances, as well as films, lectures and community events,” Snider said.

Tickets for the Oct. 18 opening performance at the Forum Theater will go on sale at 10 am Central Daylight Time, Monday, Sept. 21 at www.bjcc.org.

For information about booking the Forum Theater, contact Susette Hunter, Director of Sales and Marketing, susette.hunter@bjcc.org or 205.458.8441.

About the BJCC: The Birmingham-Jefferson Convention Complex is Alabama’s foremost convention, meeting and entertainment center. It is home to three exhibition halls, a vast array of meeting rooms and three entertainment venues including Legacy Arena, the state’s largest indoor event space. The BJCC campus also includes Alabama’s largest hotel in the 757-room Sheraton Birmingham as well as The Westin Birmingham Hotel and the Uptown Entertainment District.

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